News
Many prevention campaigns attempt to "scare health" into people. Mark your calendars and plan to attend this presentation to learn how positve social norms marketing works to dispel some widely held misperceptions about many health-related issues - from alcohol, tobacco and other drug use to seat belt use. Join us for a day with Jeff Linkenbach, Ed.D., Director of the Center for Health and Safety Culture and a Senior Research Scientist at Montana State University. This is a great opportunity to learn how we can "turn down the volume" on counterporoductive messages.
YUP (Youth of Umpqua Partners) worked with the Roseburg Police Department, Evergreen Family Medicine and other community partners to clean-up Charles Gardiner Park and help reduce underage drinking and alcohol related criminal activity. Kids are especially vulnerable to the influence of their environment. Everyone in the community has a role to play in keeping our kids safe and promoting healthy, drug-free lifestyles.
NIDA Director Warns Against Complacency on Marijuana Use
BY Rich Daly
Adolescents from eighth grade through the last year of high school are increasingly using marijuana, according to the latest National Institute on Drug Abuse (NIDA) study of substance use rates.
Nationwide, daily marijuana use increased from 5.2 percent in 2009 to 6.1 percent in 2010 among high-school seniors, from 2.8 percent to 3.3 percent among 10th-grade students, and from 1 percent to 1.2 percent among eighth-grade students—the three grades surveyed by NIDA's 2010 Monitoring the Future Survey (MTF), which was released last December.
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FOR IMMEDIATE RELEASE
Umpqua Partners' Youth Campaign Achieves Positive Outcome
SAN FRANCISCO, CA (January 13, 2011) – Marin Institute, the alcohol industry watchdog, offered thanks today to Anheuser/Busch beer distributor, Western Beverage in Roseburg, Oregon, for quickly responding to a local youth-led petition campaign to take down beer ads that sent the wrong message.
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